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Content marketing generates 3 times more leads and costs 62% less than outbound marketing. If numbers aren’t enough to sway you, content marketing is one of the best ways to connect with your
Every business needs a steady flow of leads. In the online world, there are a number of areas you can focus on to generate new leads usually via SEO or PPC campaigns which are the most popular
Accountants are crucial to businesses of all sizes – from tiny start-ups to huge corporations. After all, without a strong handle on cash flow and expenses (and the ability to comply with all the
Social media is a huge platform that is used not only for personal communication but also for business and marketing. Most businesses have social media accounts to connect with their prospects
Recruitment and on-boarding are some of the more important HR initiatives that many employers fail to keep on top of. They don’t realize that the recruiting to onboarding process is essential in
The majority of companies use at least one social media channel to communicate with the customers. Creating a bond with the audience starts with the implementation of a social media marketing
Occasionally, your company’s system may fail to implement its services efficiently regarding internal controls. This is what you can term as an internal control weakness. At this point, hackers
Without Web Analytics you have no idea what works and what doesn’t. So if you want to improve and optimize your Digital Marketing efforts you better start measuring all sorts of metrics on your
On setting up a new business, the first choice for the owner is the status of the company and how this will impact on their tax contributions. Many new business owners, especially if they plan to
Experienced sales managers know that all types of people can succeed as sales reps; a detail-oriented introvert can rack up as much business as a charming extrovert. It’s this diversity of
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